Car retailers in the UAE have never had to extoll fuel efficiency to sell their cars in the Gulf. he motoring green movement has yet to really catch on here. Also, fuel consumption patterns in the Gulf are radically different because of the temperature extremes and the near constant use of air-conditioning. This immediately skews any fuel efficiency measurements. However, there are ways to reduce fuel consumptions in your vehicle. Keep the tyres properly inflated and check the pressure every four weeks. Avoid carrying unnecessary weight in the car. Drive safely within speed limits and avoid accelerating and braking rapidly. While driving on highways, use cruise control. If you are waiting for someone, switch off the engine and wait. Running the engine increases unwanted fuel consumption. In summer, do not run the air-conditioner at full blast once the car has cooled down considerably. Use sun control film to minimize heat absorption by the car. From gulfnews