ZV2 (ZV squared) has announced the launch of the first atomised serum formulated for men. Comprising two serums, colour coded for day and night, the product is user-friendly and light in texture. Formulated using fresh natural ingredients, the serum helps skin to repair, while boosting collagen and elastin production and reducing the signs of ageing. The product helps reduce the appearance of fatigue and stimulates the synthesis of male pheromones, while supporting the skin's own mechanisms to decrease under-eye dark circles and puffiness.