Under the Patronage of His Royal Highness the Prime Minister Prince Khalifa bin Salman Al Khalifa the 20th Middle East International Jewellery & Watch Exhibition will take place from the 22nd – 26th of November 2011 at Bahrain International Exhibition & Convention Center.Local, International companies and official government provinces from India, Hong Kong, Thailand and Malaysia are set to participate at the exhibition, which runs from 22 – 26 November 2011 at the Bahrain International Exhibition and Convention Centre.Joining over 550 companies from more than 30 countries, they will use the exhibition as a platform to raise the international profile of the Kingdom’s jewellery industry, whilst initiating and renewing trade relationships with foreign exhibitors and selling to a buying audience of visitors from the GCC and beyond.Local businesses are one of the main beneficiaries of Jewellery Arabia. International jewellery houses participate through Bahraini agents, and smaller jewelers are presented with a wider buying audience from throughout the GCC and receive exposure they would never achieve otherwise. Jewellery Arabia is not just a consumer show; there is a strong business to business element. The local industry greatly benefits from this by buying wholesale from manufacturers and forming new relationships and partners.Some of the high profile Bahrain participants at Jewellery Arabia 2011 include Bahrain Jewellery Centre, Asia Jewellers, Al Mahmood Pearls, Al Zain Jewellery, AJM Kooheji Group, M.M. Sharif Hatam & Sons, Yousuf A. Wahab Al Hawaj & Sons Co WLL, Al Sarraj Jewellers, Devji Aurum, Jewel House, Sharif Group and Kooheji Jewellery amongst others.The single largest exhibitor at Jewellery Arabia 2011 is Bahrain Jewellery Centre. The company is returning with a host of the world’s most famous master jewelers and watchmakers in boutique format. Visitors are set to be dazzled by the latest collections from over 40 prestige brands.Under the leadership of founder member and managing director Dr. Abul Qassim Shirazi, BJC has been a pioneering supporter since the exhibition’s inception in 1992. Dr. Shirazi is also credited as being a motivating force behind the establishment of the Jewellery Arabia series.